Tuesday, February 4, 2020

5 Kinds of Military Wives who start Work-from-home Entrepreneurial Careers

Over the years, I’ve met lots of service wives, all talented and well-qualified, but very few who take what they have to start a meaningful work-from-home venture, from where they are. I agree that the challenges of the defence services lifestyle are unique and not exactly nurturing towards lady wives with long-term careers. But still, it is NOT impossible to be a work-from-home diva. 

Successful Milpreneurs

It was this quest to connect with other work-from-home lady bosses that nudged me to start The Brigade that Builds Brands, a popular series that turns the spotlight on fauji wife entrepreneurs.

I’ve found that there are certain kinds of traits that make these ladies launch a venture from remote areas of the country. 

Here are the 5 kinds of women who strive to create brands from the boondocks, while making their home in fauji/military bases across India:

1.     The “I see the glass as half-full” kind of fauji wives: Like I said before, we have plenty of variables in our military lifestyle that can throw a spanner in the works when it comes to working-from-home in a self-created venture. But these ladies always see what’s working in favor of them in any given situation or posting and use it to their advantage while creating work schedules and career goals. Instead of choosing to find problems that hold them back, they look at the positives i.e. they don’t say the glass is half-empty, but instead, it’s half-full.

2.    The “Take the bull by the horns” kind of fauji wives: Whether it’s a welfare meet or Ladies Club program to arrange, a party or official do to be attended, a business plan to be created or a professional course that’s necessary for their career development, these military/fauji wives just go ahead and do what’s needed without spending too much time talking about it. I’ve noticed that when you jump into the rabbit hole of too much planning and discussion and mulling over the if’s and but’s (very apt for all those long “meetings” that fauji wives are famous for while planning their events!), there’s more chatter and less of productive action.

3.    The “Can do” kind of fauji wives: When you’re determined to have a self-employed career, you don’t give yourself reasons for why you cannot do your job or cannot meet a deadline. Instead, you always think of things you can do at a new base you’re posted to or in a new portfolio that you may have to handle because of your husband’s promotion.

Boss Lady

4.    The “Let’s find a way” kind of fauji wives: You cannot afford to belt out one excuse after another if you want to create and run a work-from-home venture as a military wife. Because every excuse that you give will be relevant (eg: “I have bad internet” or “I cannot meet my clients in person” etc) and if you let it, these will bring down any ambitions that you may have. So the ladies who are proactive in finding a way around the challenges are the ones who can continue an entrepreneurial career, while living at socially active bases in small towns, where the demands on your time and energy are colossal.

5.     The “I can make time” kind of fauji wives: Now, you gotta be a “Make time” kinda person if you work-from-home on your own  small business because as homemakers and moms, you already have your plate full. But if you’re also a service wife, well, you’ve got another full schedule choc-a-bloc with welfare meets, event practices, parties, official functions, coffee mornings and Ladies Clubs. Take a peek at everything you’ve got to do as a mom, wife and fauji lady, and it’s a wonder you can carve out time for working from home.  Even more, since most of our military community still believes that work-at-home careers are super flexible. But that’s the keyword: “make time”.

 The ladies who do manage to run online ventures while working-from-home aren’t the kinds to sit back and wait for the right slot to open up for them. They take a good look at their schedules and fit bite-sized work goals in the slivers between all the different things to do.

So, are you any of the above or do you identify with all of the above J?
And can you guess which kind of milpreneur am I?

Would you prefer to LISTEN to this blog post? Here's the episode from my podcast 'Be Your Own Boss From Anywhere' (Click on the image to go to the Audio):

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